SemesterFall Semester, 2025
DepartmentJunior Class of BA in Global Governance Senior Class of BA in Global Governance
Course NameInternational Intellectual Property Management
InstructorSUNG HUANG-CHIH
Credit3.0
Course TypeElective
Prerequisite
Course Objective
Course Description
Course Schedule

 
















































































































Week



Topic



Content and Teaching Activities



 



Reading Assignment and Homework



1 (9/3)



Introduction



Lecture + Class & Group Discussion




  1. Introduction to the course

  2. Grouping into 8 groups



Reading:



Enterprising Ideas: A Guide to Intellectual Property for Startups (first half from page 1 to page 37)



2 (9/10)



IP Management for Enterprises



Lecture + Class & Group Discussion




  1. Discuss the reading assignment

  2. Introduction to some interesting patents

  3. Introduction to ISO 56001(Innovation Management System)



Reading:



Enterprising Ideas: A Guide to Intellectual Property for Startups (second half from page 38 to page 71)



 



3 (9/17)



Patent Search



Lecture + Discussion + Guest Speech




  1. Discuss the reading assignment

  2. Introduction to patent search(GPSS, PatentScope)

  3. Guest speech



Reading:



Inventing the Future: An Introduction to Patents for Small and Medium-sized Enterprises



4 (9/24)



Patent Management



Lecture + Class & Group Discussion




  1. Discuss the reading assignment

  2. Group discussion: Search for and find two patents that interest you



Reading:



Looking Good: An Introduction to Industrial Designs for Small and Medium-sized Enterprises



 



5 (10/1)



Design Management



Lecture + Class & Group Discussion




  1. Discuss the reading assignment

  2. Group discussion: discuss ways to innovate and reinvent based on the patents you selected last week



Reading:



Making a Mark: An Introduction to Trademarks for Small and Medium-Sized Enterprises



 



6 (10/8)



Trademark Search and Management



Lecture + Class & Group Discussion




  1. Discuss the reading assignment

  2. Introduction to trademark search (Global Brand Database)

  3. Group discussion: further refine the invention and design a logoor brand name for your innovation



 



Reading:



Creative Expression: An Introduction to Copyright and Related Rights for Small and Medium-sized Enterprises



 



7 (10/15)



Copyright Management



Lecture + Class & Group Discussion




  1. Discuss the reading assignment

  2. The copyright issues related to GenAI

  3. Group discussion: further refine the invention



Reading:



Geographical Indications



 



8 (10/22)



Geographical Indication Management



Lecture + Class & Group Discussion




  1. Discuss the reading assignment

  2. Introduction to patent specification



Reading:



Secrets of Intellectual Property: A Guide for Small and Medium-sized Exporters



9 (10/29)



Trade Secret Management



Lecture + Class & Group Discussion




  1. Discuss the reading assignment

  2. Group activity: draft a patent specification for your invention with the assistance of GenAI



Home Work: prepare for the Midterm Report



10 (11/5)



Midterm Report



Group Presentation and Class Discussion about the Midterm Report



Home Work: refine the Midterm Report



11 (11/12)



Business Planning



Guest Speech: How to draft a business plan?



Reading:



Exchanging Value - Negotiating Technology Licensing Agreements: A Training Manual



12 (11/19)



IP Licensing and Technology Transfer



Lecture + Class & Group Discussion




  1. Discuss the reading assignment

  2. Group discussion of the business plan for your IP 3.0/4.0 proposal



Reading:



In Good Company: Managing Intellectual Property Issues in Franchising



 



13 (11/26)



Managing IP in Franchising



Lecture + Class & Group Discussion




  1. Discuss the reading assignment

  2. Group discussion of the business plan for your IP 3.0/4.0 proposal



Lecture + discussion



Reading:




  1. Intellectual Property Financing – An introduction, WIPO Magazine (2008),

  2. Opportunities to finance innovation with IP, WIPO Magazine (2021),

  3. The Challenge of IP Financing, WIPO Magazine (2008),

  4. Moving IP Finance from the Margins to the Mainstream – Discussion Document, WIPO (2025)



14 (12/3)



IP Finance: Using IPs as collateral and securitization



 



Lecture + Class & Group Discussion




  1. Discuss the reading assignment

  2. Group discussion of the business plan for your IP 3.0/4.0 proposal



 



Reading:



Valuing Intellectual Property Assets



15 (12/10)



IP Valuation



Lecture + Class & Group Discussion




  1. Discuss the reading assignment

  2. Group discussion of the business plan for your IP 3.0/4.0 proposal



Home Work: prepare for the Final Report



16 (12/17)



Final Report



Final Report



Final Report





 


Teaching Methods
Teaching Assistant

1. Assist teachers with distribution of materials



2. Prepare classroom computers and projectors


Requirement/Grading

1. Attendance and participation (30%):



This includes attendance, whether the preview before class is sufficient and the degree of active participation in class discussions. Please also actively participate in the midterm and final reports of other groups.



 



2. Mid-Term Report (30%: 20% assessed by the professor; 5% assessed by your team members; and 5% assessed by other groups):



The midterm report should cover the following items:



(a) The prior patent(s) to which you are referring;



(b) the process by which you created your innovation and reinvention;



(c) the differences between your reinvention and the prior patent(s);



(d) the patent specification for your reinvention; and



(e) the logo or brand name for your reinvention.



 



3. Final Report (40%: 20% assessed by the professor; 10% assessed by external experts; 5% assessed by your team members; and 5% assessed by other groups):



The final report should cover the following items:



(a) The prior patent(s) to which you are referring;



(b) the process by which you created your innovation and reinvention;



(c) the differences between your reinvention and the prior patent(s);



(d) the patent specification for your reinvention;



(e) the logo or brand name for your reinvention; and



(f) the business plan for your IP 3.0/4.0 proposal, such technology transfer, IP licensing, IP franchising, using IPs as collateral or securitization.


Textbook & Reference

As shown in the syllabus


Urls about Course
As shown in the syllabus
Attachment

International IP Management _ICI0831_.pdf