See attachment

Approach of the Course

This course, given its primary purpose of providing comprehensive illustrations on applying the principle of microeconomics to market situations, will be conducted mainly through lectures.  However, there should be plenty of opportunities for students to participate in group discussions on case studies and current market issues.  Students are encouraged to ask questions and openly discuss issues to help clarify the many concepts and practices relevant to business decision making. 

Course Grades

The course grade will be determined by the "individual conduct" during the semester.  The individual conduct is defined as:

• Attending class regularly


• Arriving to class punctually


• Participating in class discussion actively


• Performance by group on mid-term and final exams

Students who maintain a perfect, or near perfect (missing class only once) record of class attendance will be awarded 5 merit points to add to their course grades.  A full score of the course grade is 100 points.  Students who actively participate in class discussion will receive up to 10 points to improve their course grade. 

There will be two take-home exams, one at mid-term and one at the end of the semester (dates of the exams are to be announced).  The exams will consist of essays (analysis of market issues and case studies) and calculations.  The exams are scored by group, members of the same group will receive the same score.  The exam scores will constitute 90 points of the course grade. 

No grade will be given if a student misses four class meetings during the semester.  The class will be curved relative to overall student performance.  When the course grades are announced, they are final.

1. Baye, Michael R., and Jeffery T. Prince, Managerial Economics and Business Strategy, International Student Edition for use outside of the U.S., 10th ed., New York: McGraw-Hill, 2022.


2. Samuelson, William F., Stephen G. Marks, and Jay Zagorsky, Managerial Economics, 9th ed., New York: Wiley & Sons, 2021.


3. Perloff, Jeffery M., Microeconomics: Theory and Applications with Calculus, 4th ed., Boston: Pearson, 2017.