• ：Intro. of Social Media, Social Network, and Social Marketing
  
         (Borgatti et al., 2024, Ch 1) (R & S, 2023, Ch 3) -3HRS

• ：Networking and User Interface Design
  
  (RSP, 2023, Ch 1, 2, 3, 5) -3HRS


• ：Data Types and Analysis Methods - Statistics/Python
  
  (Borgatti et al., 2024, Ch 2,4, 17) (R & S, 2023, Ch 4, 8) -3HRS


• ：Business Analytics and Visualization Tools
  
  (Borgatti et al., 2024, Ch 7) -3HRS


• ：Database Management and Website/App/Software Design
  
  (Borgatti et al., 2024, Ch 5) (R & S, 2023, Ch 9) -3HRS


• ：Networking and Experiential Design
  
  (RSP, 2023, Ch 4, 6, 8, 9, 10) -3HRS


• ：Concluding Remarks and Ind. Reflection & Presentation

       (See “Course Related Links” below) -3HRS

NA

Attendance: 14%

Personal final report/reflection: 30%

In-session practices and discussion: 56%

• Borgatti, S. P., Everett, M. G., Johnson, J. C., & Agneessens, F. (2024). Analyzing social networks (3rd eds.). Thousand Oaks, CA: Sage.


• Borgatti, S. P., Everett, M. G., Johnson, J. C., & Agneessens, F. (2022). Analyzing social networks using R. Thousand Oaks, CA: Sage. https://sites.google.com/view/asnr-2022/home
  
  
  
  • (Translated by Hsieh, P. H. in Mandarin) 
    
    http://www.yehyeh.com.tw/bookchi.aspx?mode=dbview&sysid=00107654
  
  
  
  


• Borgatti, S. P., Everett, M. G., & Johnson, J. C. (2018). Analyzing social networks (2nd eds.). Thousand Oaks, CA: Sage. 
  
  https://sites.google.com/site/analyzingsocialnetworks/ and https://study.sagepub.com/borgatti2e 


• Borgatti, S. P., Everett, M. G., & Johnson, J. C. (2013). Analyzing social networks (1st eds.). Thousand Oaks, CA: Sage.


• Rajnish, R. & Srivastava, M. (2023). Web data mining with Python: Discover and extract information from the web using Python. BPB Online.


• Rogers, Y., Sharp, H., & Preece, J. (2023). Interaction design: Beyond human-computer interaction (6th eds.). John Wiley & Sons.

Russell, M. A., & Klassen, M. (2019). Mining the social web (3rd ed.). Sebastopol, CA: