SemesterSpring Semester, 2025
DepartmentIMBA Program, First Year IMBA Program, Second Year
Course NameManagement Information Systems
InstructorSHANG SHIAW-CHUN
Credit3.0
Course TypeRequired
Prerequisite
Course Objective
Course Description
Course Schedule



















































































# Date Content
1 2/19 Digital Transformation for Business Today - from Internal MIS to Innovative MIS
2 2/26 Business Innovations with Technologies
3 3/05 Artificial Intelligence
4 3/12 Digital Markets and Digital Goods
5 3/19 Blockchain technology
6 3/26 IT strategy and project management                                    
7 4/02 Enterprise Applications - Adopt or Adapt Intercollegiate Activities (no

class)
8 4/09 Social Media Strategy
9 4/16 Data Analytics for Business Transformation
10 4/30 Artificial Intelligence in Practice
11 5/07 Business Innovation Models – Crowdsourcing Innovation Platforms,

Internet of Things for Industries
12 5/14 Smart Gamification
13 5/21 Immersive Technologies for Experience Innovation
14 5/28 Fintech, Healthtech, Retailtech, ESG tech innovation
15 6/04 Final project - Smart Digital Transformation


Individual exercise General understanding of ERP ODOO and SAP

Case Study

Assigned Group

Requirements for Group Case Presentation and individual case report

Students will work in groups to present one case study and lead the case discussion in the class.




  •  Assigned group needs to prepare slides to summarize the case story and lead case discussion according to learning objectives and assignment questions.

  •  Assigned group needs to upload the case story slides and summarized answers (answers from their analysis and feedbacks from class) to group case assignment website one day before the case discussion (Tuesday 23:59 hrs.). The scoring of the group assignment is based on the achievement of learning objectives and class participation.



Individual




  • Students will prepare two-page case summary and upload it to case assignment website two days before the case discussion (Monday 23:59 hrs.). The scoring is based on the quality of the case introduction and analysis.



Project I: Building eCommerce business

Create an E-Commerce website for a product line of your choice

Pick a product type or line (ie. books, electronics, CD’s, DVD’s, bikes, shoes, clothes, etc.) that you would like to sell online. Remember to keep in mind which products are

most likely to be sold in an online retail environment. Research the range of items you wish to sell and the possible sale prices you can foresee for these products. Find

and store pictures, prices and other information about your products for use in your website. Decide on how you would like to setup your website: What do you like in

a website, what will you include in yours? Research what you like or dislike in websites and think how’d you like to design your own website.

Find an eCommerce platform builder, you don't need any coding skills to "design" your website. You can use any of the Website Builder Tools online like wix.com, Weebly.com, BigCommerce, Shopify, …


 



Project II: Smart Digital Transformation

Present an AI-enabled innovation model which has either transformed the industry in user behavior or industry operations.

An introduction of the business model and the data, technology and business management

The development of this business model from beginning to present and explain the success factors of each stage

The impact of this innovative business model on user behaviors and business operations.

A similar business model in another country and compare the similarity and difference between.

Explain why this model is transformational.

For instance: Uber with Web 2.0 technology has changed the way people travel in a city and automobile industry. A similar case in Asia is Grab which was enabled by

web 2.0 and AI and changed the urban living in Asian countries including Singapore, Malaysia and Vietnam.

AIOT with moist sensor and data analytics in the rice field has changed the agriculture industry with more accurate water and fertilizer in field and bring up production and better prediction of the production. 


Teaching Methods
Teaching Assistant

TBA


Requirement/Grading

⮚     42% Individual exercises

OODO and SAP (10%), case analysis (8*4%)

⮚     45% Group Projects

Case presentation and discussion (10%), eCommerce business with social media (25%), Smart Digital

Transformation (10%)

⮚     13% Participation: classroom sharing 70 + 2*15 – 15 missing class


Textbook & Reference

A digital course packet, which contains electronic versions of the cases and articles that will be used in the course. Lecture notes will be provided on NCCU E-Learning WM5 system.


Urls about Course
Attachment

Management Information Systems_2025 Spring.pdf