SemesterSpring Semester, 2025
DepartmentSophomore Class A, Department of International Business Sophomore Class B, Department of International Business
Course NameElite Business English: Presentation and Speech Skills
InstructorKU JU-CHUN
Credit2.0
Course TypeElective
Prerequisite
Course Objective
Course Description
Course Schedule










每週課程進度與作業要求Course Schedule & Requirements





















































































































































週次



Week

課程主題



Topic

課程內容與指定閱讀



Content and Reading Assignment

教學活動與作業



Teaching Activities and Homework

學習投入時間



Student workload expectation

課堂講授



In-class Hours

課程前後



Outside-of-class Hours

1

Class Introduction

 

 

2

0

2

Opening and closing

Unit 1A

Give an introduction about yourself

2

1

3

Opening and closing

Unit 1B



Closing 



Create a loop

 p. 78 Practicing linking the opening and closing to create a loop.



2

1

4

Smooth structure

Unit 2A&B

Pairup to practice signpost language on p.79

2

1

5

Voice power

Unit 3A

p.15, part 7-8

2

1

6

Voice power

Unit 3B

 Practice delivering a speech adding  pause, stress, louder, and quieter voice volumne 



Practice varying voice to increase voice power p.82

2

1

7


 Visual Aids           Unit 4A & 4B

 666 Rule and 10-20-30



The five golden rules in Presentations

2

1
     8 Facts and figures            Unit 5A & 5B







 What slideument might be? 



Round figures using approximation words 

        2             1 

9

Midterm Oral Exam

Midterm



Oral Exam

Midterm



Oral Exam

2

2

10

Impact techniques

Unit 8A 



Using repetition of sounds. words and phrases to add a dramatic Impact on speech



 

 rewrite the short   presentation extract on p. 88 adding impact technique to it.  

2

1

11

Impact techniques

Unit 8B



rhetorical techniques, groups of three, and a punch line



Video: Barack Obama's “Yes we can!”

  rewrite a marketing strategy extract on p.89 imposing impact techques to it. 

2

1

12

Impact techniques

Unit 8C



Simple contrast and opposites



Chiasmus Techniques  



 

Practice adding words of imagery and power to your speech p. 89

2

1

13

Impact techniques



 

Unit 8D 



a combination of rhetorical techniques 



Anaphora  Technique



 

 Practice with a partner using  a combination of rhetorical techniques  on three movie extracts on p.40

2

1

14

Body Language /Storytelling / Optional, subject to circusmstance 

 



  Unit 9 A



 



 



 


  p.42-43

2



 



 

1



 



 
    15

Body Language / Storytelling  Optional, subject to circusmstance 



 



 

Unit 9 B



 



 



 







p.44-45



add attitude words and use metaphor.



Use voice to emotionally  correspond to the meaning of the messages. 

   
   16  Final Oral   Presentation  Individual student  oral report 

17

Automonous on-line learning 
   18

 Automonous on-line learning 



 


 

Teaching Methods
Teaching Assistant

NIL


Requirement/Grading

POLICIES FOR THE USE OF Generative AI IN COURSES 



The assessment of this course looks at students'  originality, innovative ideas on how to open up with impact to gain the audience attention and close up with memoral note that resonates in the mind of audience. Language fluency, voice techniques, impact techniques, attention-getters strategies are important parts of performance assessment. And above all, the disciplined learning attitude and committed attendance throughout the semester. The use of generative AI writing tool (such as ChatGPT, GrammarlyGO, GPT-3, GPT-4, Elicit, BERT, or others) to support you in this course is disallowed.   Innovation, creative ideas, originality and teamwork spirit are highly promoted in the class. Therefore, we expect that all work students submit for this course will be their own. In instances when collaborative work is assigned, we expect for the assignment to list all team members who participated. We specifically forbid the use of ChatGPT or any other generative artificial intelligence (AI) tools at all stages of the work process, including preliminary ones. Violations of this policy will be considered academic misconduct. We draw your attention to the fact that different classes at National Chengchi University could implement different AI policies, and it is the student’s responsibility to conform to expectations for each course. (resources : https://oue.fas.harvard.edu/ai-guidance )



Attendance, learning attitude, in-class participation and contribution. 20%



Class activities including pair/group work, discussion, voice-technique practicing tasks, individual class  short presentation tasks: 20%



Midterm Oral Presentation( 3-4 minutes) 25% - Presenter should cover the following elements: 



1. Attention-getter 



2. Open with ABCD or Wise Owl Technique



3. Smooth structure with signpost languages



4. Closing with memorial note by adopting one of hereafter techniques : a. dramatic summary b. famous wise words  c. call for action  d. heart-felt message.



Final Oral Presentatoin(7-8minutes), 35% - Presenter should deliver a full complete set of presentation which includes the following elements: 



1. Attention-getter 



2. Open with ABCD or Wise Owl Technique



3. Main body - logical connected and well-organized contexts



4. Smooth structure with signpost languages



5. Demonstration of a good voice power : clear articulation and the rise and fall of voice volumn and the use of pause and emphasis.



6. Impact Technique



7. Closing with memorial note by adopting one of hereafter techniques : a. dramatic summary b. famous wise words  c. call for action  d. heart-felt message.



8. Body language: positive, confident and passionate.



 



 



 


Textbook & Reference

Notice!!!



Piracy, the act of illegal copying the textbook, is considered an infringement of copyright law in Taiwan.  Students are urged to respect intellectual property rights and use only legally authorized textbook. Individuals use unauthorized digital e-book or any form of copying textbook is an act of infringement of intellectual property right and are liable to litigation and should take one's legal consequence. 



修課學生務必尊重智慧財產權，禁止使用違法複製的教課書，無論複製形式是紙本教材或是電子書，都是違反智慧財產權的行為。倘若使用非法授權的教課書，其行為可能會被追訴的法律侵權責任，由其個人承擔法律責任，敬請使用合法授權教課書。



TEXTBOOK:



Dynamic Presentations



by Mark Powell



Cambridge University Press



ISBN: 978-0-521-15004-0


Urls about Course
Attachment