SemesterFall Semester, 2020
DepartmentIMBA Program, First Year IMBA Program, Second Year
Course NameSmall-and-medium size enterprises
Instructor
Credit3.0
Course TypeElective
Prerequisite
Course Objective
Course Description
Course Schedule

 




















































































Week



Date



Content



Remark



Prep.Hours required



1



9/18



Course introduction



SME general management & features of Taiwanese SME



Prof. Lin



Prf. Chang



 



2



9/25



Features of SMEs in Taiwan



 (background presentation of companies 1 & 2)



Prof. Lin



& students



6 hours



3



10/16



Company visit (1 & 2)



Fubon Direct, Cha Tzu Tang



Prof. Chang



6-9 hours



4&5



10/23



Case – Synergy of architecture and food court (Ming Yung)



 (background presentation of companies 3 & 4)



Prof. Lin & students



6-9 hours



6&7



10/30



Company visit (3 & 4)



Tai-Hwa Pottery, Culture Art and Nature



Prof. Chang



6-9 hours



8



11/6



Ivey case: Non-traditional female entrepreneur (Deantronics)



(background presentation of companies 5 & 6)



Prof. Lin & students



6-9 hours



9



11/13



Company visit (5 & 6)



Ilovemilk, Spring Pool Glass



Prof. Chang



6-9 hours



10&11



11/20



SMEs in your country



(background presentation of companies 7 & 8)



Prof. Lin & students



6-9 hours



12&13



11/27



Company visit (7 & 8)



Atelligent Global Consulting, Miracle Power Love



Prof. Chang



6-9 hours



14



12/4



Student final project presentation & course conclusion



Prof. Lin & Prof. Chang



6 hours



Teaching Methods
Teaching Assistant

吳鎧敬 Michael Wo


Requirement/Grading

 Grading Policy




  1. Case summary, discussion & participation                                     20% (Lin)       

  2. Term Project (Each student needs to write a real SME case)        30%(Lin)

  3. Company background presentation (Group score)                        10%(Chang)

  4. One-page feedback report for each company visit (total 8)           32%(Chang)   

  5. Company visit attendance and participation                                  8%(Chang)


Textbook & Reference

  1. Textbook: not required. Students need to purchase two management cases

  2. Recommended Books: any SME management textbook, Harvard Business Review


Urls about Course
Attachment

20200917 Syllabus_SME.pdf