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Date

Content

Text

Reading

Case

What is a profit model, and how a business works?. Principles that make a company profitable.

Graphic forms of business management

To be provided before class

 LUV

Interpretations of financial statements.

Convert a conventional financial statements into 17 numbers.(I)

Interpretations of financial statements.

Convert a conventional financial statements into 17 numbers.(II)

Interpretations of financial statements.

Convert a conventional financial statements into 17 numbers.(III)

Further interpretations of financial statements

Cash flow: measurement of competitiveness

Operation: efficiency

Resources: effectiveness of resources

Risks: risks affecting business facing crisis

Further interpretations of financial statements

Economic value calculations. How to compare that with stock prices. The ultimate goal of a business is to create higher economic value.

Model of business in four aspects:

Creation of value

External competitiveness

Model of business in four aspects

Return of resources

Organizational management efficiency

Profit model chart and interpretations

The two dimensional chart to indicate historical development path of a business.

Frequently committed mistakes in business management.

General concept on Investment

Bond, stock, credit ratings,

Their returns, mechanisms, and tools.

Net Present Value

DCF

Valuation of business

CoC

Final report of 3 companies

Final report of 3 companies