SemesterFall Semester, 2020
DepartmentIMBA Program, First Year IMBA Program, Second Year
Course NameManagerial Economics
InstructorWU WEN-CHIEH
Credit3.0
Course TypeRequired
Prerequisite
Course Objective
Course Description
Course Schedule






























































































Date

Topic

Reading

9/7

Introduction

Png Ch1



9/14

Demand

Png Ch2

9/21

Elasticity



Png Ch3

9/28

Supply  (HWK1 Due)

Png Ch4

10/5

Markets



Png Ch5

10/12

Efficiency and Cost (HWK2 Due)

Png Ch6 & Ch7

10/19

Midterm Examination

 

10/26



Monopoly

Png Ch8

11/2

Pricing Policy

Png Ch9

11/9

Strategic Thinking

Png Ch10

11/16

Imperfect Market  (HWK3 Due)

Png Ch12 & Ch13

11/23

Macroeconomics 



Lecture Note

11/30

Macroeconomics (HWK4 Due)

Lecture Note

12/7

Final Examination

 

12/14

Case Presentation



 

12/21

Case Presentation



 

 

 

 


 



 


Teaching Methods
Teaching Assistant
Requirement/Grading

Midterm Examination 25%



Final Examination        25%



Presentation               20%



Homework                  20%



Participation               10%


Textbook & Reference

Ivan PNG, Managerial Economics, Fifth Edition  , Bestwise 智勝 (Taiwan Agent)



https://www.academia.edu/37967768/Managerial_Economics_5th_Edition_Png_Ivan



https://www.ebooks.com/en-us/2126968/managerial-economics/ivan-png/



 



 


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