SemesterFall Semester, 2020
DepartmentCollege of Communication Specialized Subjects for Freshman and Sophomore Majors
Course NameMedia and Entertainment Law in the Digital Age
InstructorLU CHIEN-CHIH
Credit3.0
Course TypeElective
Prerequisite
Course Objective
Course Description
Course Schedule

In each class, Students are expected to read the weekly articles and participate in discussions related to each week’s topic. In addtion, this course will have a whole-day field trip. If you have to miss a class or meet any problem, please send email to me. There will be no grade deduction for reasonably excused absences. However, to attend each class and the attendence of the filed trip should be compulsory.  



Students will be required to prepare an analytical paper regarding digital technology issues in assigned entertainment and media industry. The potential paper topics will be highly encouraged to work with instructors to develop, and instructors will make them available for discussion and preparation. The detail group list, subject assignments and the form requirements of paper reports will be announced after our first class.



 



TENTATIVE CLASS SCHEDULE:







































































Date



Topic/Event & Readings



W1



 



CLASS INTRODUCTION & OVERVIEW



The Fundamnetals of Media and Entertainment Law



◆  William P. Alford, To Steal a Book Is an Elegant Offense: Intellectual Property Law in Chinese Civilization, Stanford Univ. Press (1995)



◆  Steve Tsang, Taiwan's Impact on China: Why Soft Power Matters More Than Economic or Political Inputs, Palgrave Macmillan (2017)



◆ Peter S. Menell, This American Copyright Life: Reflections on Re-equilibrating Copyright for the Internet Age, 61 Journal of The Copyright Society 235 (2014)



W2



 



The Essential Guide to IP: The Changing Scene in the Digital Age



◆ Peter DiCola, Money from Music: Survey Evidence on Musicians’ Revenue and Lessons About Copyright Incentives, January 9, 2013



◆ Aram Sinnreich, Intorduction: What Is Intellecutal Property?, The Essential Guide To Intellectual Property, Yale University Press, p.1- 27, 2019



W3



 



FILM INDUSTRY SERIES 1



Hollywood Deal, Monopoly Power and Digital Revolution



Alexandra Gil, Breaking The Studios: Antitrust and The Motion Picture Industry, NYU Journal Of Law And Liberty, Volume 83 Number 3 (2008)



Kal Raustiala and Chris Springman, The Second Digital Disruption: Streaming & the Dawn of Data-Driven Creativity, N.Y.U. L. Rev. (2019)





      W4

FILM INDUSTRY SERIES 2



Economic  Incentive and Distributive Justice



Sprigman, Christopher Jon, Copyright and Creative Incentives: What We Know (and Don't), Houston Law Review, Vol. 55, No. 2 (2018)Hughes, Justin and Merges, Robert P., Copyright and Distributive Justice, Notre Dame Law Review, Vol. 92 (2016)



W5



 



FILM INDUSTRY SERIES 3



The Huge Controversy Streaming Media Caused



(1): How Money Ball Push Us to Reconisder Film Policy? 




  • Michael D. Smith , Rahul Telang, Streaming, Sharing, Stealing: Big Data and the Future of Entertainment ( The MIT Press, 2016), Chapter I: Good Times, Bad Times (p.1-59)

  • Michael D. Smith , Rahul Telang, Streaming, Sharing, Stealing: Big Data and the Future of Entertainment ( The MIT Press, 2016), Chapter II: Changes ( p.63-102)



W6



 



FILM INDUSTRY SERIES 3



The Huge Controversy Streaming Media Caused



(2): Streaming Media and Industrial Chain 




  • Michael D. Smith , Rahul Telang, Streaming, Sharing, Stealing: Big Data and the Future of Entertainment ( The MIT Press, 2016), Chapter II: Changes ( p.103-152)

  • Michael D. Smith , Rahul Telang, Streaming, Sharing, Stealing: Big Data and the Future /of Entertainment ( The MIT Press, 2016), Chapter II: Changes ( p.153-186)



W7



 



【PUBLIC INTERESTS SERIES



Sharing Economy 




  • Lawrence Lessig, Remix- Making Art and Commerce Thrive in the Hybrid Economy ,Chapter 4 - RW, Revived, Penguin Books (2005), p.23-82.

  • Lawrence Lessig, Remix- Making Art and Commerce Thrive in the Hybrid Economy ,Two Economies, Penguin Books (2005), p.117-172.



 



 



 



 



W8



 



 



 



 



 



 



 



【CULTURAL EXPRESSION & DIVERSITY SERIES



 Free Culture 




  • Lawrence Lessig, Free Culture: The Nature and Future of Creativity, Penguin Books (2005), p.1-61

  • Lawrence Lessig, Free Culture: The Nature and Future of Creativity, Penguin Books (2005), p.61-101



 






W9



 



MUSIC LAW SERIES  1



* An one-page abstract / 2-minutes Introduction in the Class 



History of the Music Industry: Technology, Culture, Law, Institutions 



◆ Micharetel Carrier, Copyright and Innovation: The Untold Story, Wisconsin Law Review 891, 2012



◆ Peter DiCola, Copyright Equality: Free Speech, Efficiency, and Regulatory Parity in Distribution, Boston University Law Review, Vol. 93, No. 6, 2013






W10



MUSIC LAW SERIES 2



Fair Use and Compulsory Licensing in Digital Age 



◆ Peter S. Menell, Adapting Copyright for the Mashup Generation, University of Pennsylvania Law Review, Vol. 164, Issue 2, (Jan. 2016).



◆ Dina LaPolt, A Response to Professor Menell: A Remix Compulsory License Is Not Justified, 38 COLUM.J.L. & ARTS 365 (2015) 



※ Robert Merges, Compulsory Licensing vs. the Three "Golden Oldies" Property Rights, Contracts, and Markets, Cato Policy Analysis, No.508, p.1-11 (Jan. 25, 2004)



W11



【 Emerging Fashion and Advertising Market 



Brands and Content Plaforms  




  • Katyal, Sonia, Brands Behaving Badly, Trademark Reporter (2019)

  • Katyal, Sonia and Grinvald, Leah Chan, Platform Law and the Brand Enterprise, Berkeley Technology Law Journal, Vol. 32 (2018)



 



 



W12



 



 



 



【 Emerging Creativity and Technology Transferring




  • Buccafusco, Christopher J. and Sprigman, Christopher Jon, The Creativity Effect, University of Chicago Law Review, Vol. 78, p. 31 (2011)

  • O'Connor, Sean M., Patented Electric Guitar Pickups and the Creation of Modern Music Genres, George Mason Law Review, Vol. 23, No. 4 (2016)



W13



Asian Perspectives



Cultural Impacts and Legal Reforms 




  • Eric Priest, Copyright Extremophiles: Do Creative Industries Thrive or Just Survive in China's High Piracy Environment?Harvard Journal of Law and Technology, Vol. 27, No. 2, 2014

  • Eric Priest, Copyright and Free Expression in China's Film Industry, Forham IP, Media & Entertainment Law Journal Volume 26 (2015)









W14



Asian Perspectives



Comparative Perspectives & IP Protection




  • John Fang-jun Li, The development of the digital music industry in China during the first decade of the 21st century with particular regard to industrial convergence, International Journal of Music Business Research, Vol. 2, Issue 1, p.63-86 (2013).

  • David Herlihy, Yu Zhang, Music industry and copyright protection in the United States and China, Global Media and China, Vol 1, Issue 4, p.391, 393-395, 397 (Dec. 2016)



     



  W 15-16



     



     W 17



 



     W 18



 



 



【Off-Campus Learning & Field Trip



Songshan Creativity Park & Taiwan Music Center Institue (TBD)



 



【Term Paper Presentation



 



【Term Paper Presentation



 



 




 



 


Teaching Methods
Teaching Assistant
Requirement/Grading

EVALUATION CRITERIA:








      • Reading Presentation/Commenting Group, Class participation, Attendance 35%

      • Term Paper Presentation 30%

      • Term paper (Individual)  35%

      • Total 100%






Textbook & Reference

  • Recommended Materials: 

  • Jeanne C. Fromer, Christopher Jon Sprigman, Copyright Law: Cases and Materials (v1.0) (free textbook 1st ed., 2019)

  • Sherri L. Burr, Entertainment Law in a Nutshell ( West Academic Publishing, 2017 ) 

  • Michael D. Smith , Rahul Telang, Streaming, Sharing, Stealing: Big Data and the Future of Entertainment ( The MIT Press, 2016) 


Urls about Course
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