Week
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Topic
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Readings
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Special Notes
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Week 1
(20 February)
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Course Introductions
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- Course syllabus
- Course-based social media (optional)
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Open discussion about course structure and culture, and an introduction to the Fulbright program
Class votes for later-semester projects and events
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Week 2
(27 February)
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Lecture: What is interactivity?
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- Steuer (1992)
- Downes & McMillan (2000)
- Stromer-Galley (2004)
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Week 3
(5 March)
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Lecture: Interactivity as Demand
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- Bowman (2018) CH1, CH13
- Bowman (2020)
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Week 4
(12 March)
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Lecture: Theory of Interactive Media Effects (TIME)
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- Sundar (2004)
- Sundar (2015), CH3, CH16
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Week 5
(19 March)
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Blog Assignment 1
“Constructing a Demand Profile”
Students will be asked to (a) select one example of an interactive media experience and (b) construct a “demand profile” of this experience, using concepts from Week 2’s discussion (due by EOD on 25 March).
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Week 6
(26 March)
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Lecture: Features and Affordances
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- Bowman (2018) CH6
- Evans et al (2016)
- Greeno (1994)
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Week 7
(2 April)
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NCCU Deferred Holiday (No Class)
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Week 8
(9 April)
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Lecture: The Body Electric
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- Biocca (1997)
- Bowman et al (2017)
- Won et al (2015)
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Week 9
(16 April)
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Mid-term Examinations
One-on-one examinations with Dr. Bowman
(NOTE: Can be scheduled outside of normal class time, subject to availability)
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Week 10
(23 April)
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Lecture: Motivations for use
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- Rogers (DOI)
- Sundar and Limperos (2014)
- Venkatesh et al (2003)
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Week 11
(30 April)
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Lecture: Presence
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- Westerman & Skalski (2010)
- Fox et al (2014)
- Lombard & Ditton (1997)
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Week 12
(7 May)
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Lecture: The Uncanny
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- Mori (1970)
- Seymour et al (2017)
- Wang et al (2015)
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Week 13
(14 May)
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Methods Refresher: Experimental Design (Public Lecture)
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- Bowman (SAGE, 2017)
- Shadish, Cook, and Campbell (2002), Ch1, Ch8
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Assignment: Rough Outline of Final Paper (Literature Review + Methods; due by EOD on 27 May)
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Week 14
(21 May)
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Blog Assignment 2
“Taking #ICA20 back to Taiwan”
Students will be invited to (a) read select papers from #ICA20 and (b) follow the conference online through various social media accounts, and then (c) connect content from #ICA20 to at least one course concept from our in-class discussions (due by EOD on 27 May).
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Week 15
(28 May)
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Peer Problem-Solving
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- Each other’s outlines. =)
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Assignment: First Draft of Final Paper
(Due by EOD on 7 June)
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Week 16
(4 June)
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Blog Assignment 3
“Taiwanese Interactive Media Industry”
We will arrange for a field trip to the offices of local Taiwanese media technology developers, where students will (a) take note of Taiwanese-led innovations and (b) connect at least one of those innovations back to a course concept (due by EOD on 10 June).
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Week 17
(11 June)
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Presentation tips and other closing thoughts
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- Bowman and Keene, 2018
- Sample posters from Bowman
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Assignment: Final Draft of Final Paper; Final Draft of Poster (Due by start of class on 18 June)
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Week 18
(18 June)
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Final Poster Presentations
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Date and time, TBD
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Final Spring 2020 Fulbright Student Public Poster Presentations
Date and Time TBD; presented in tandem with “Media Entertainment” course
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