週次
|
課程主題
|
課程內容與指定閱讀
|
教學活動與作業
|
課程前後投入時間
|
1
(2/27)
|
課程介紹
|
|
確認修課名單並完成分組
[提交分組專案初步構想]
|
6
|
2
(3/5)
|
智慧產品與變動的經營環境
|
- How smart, connected products are transforming competition
- How smart, connected products are transforming companies
|
觀念講授與討論
|
6
|
3
(3/12)
|
AI基礎
|
- Deep learning
- Smart machines
- Machine learning for enterprises
|
觀念講授與討論
註：退課截止日為3/11
|
6
|
4
(3/19)
|
AI與人機協作
|
- Collaborative intelligence
- Human-AI symbiosis
|
教材簡報
觀念討論
[發表分組專案主題]
|
6
|
5
(3/26)
|
商用AI
|
- Machine learning as business tools
- How to get the most out of your predictive tools
- Innovation analytics
|
教材簡報
觀念討論
|
6
|
6
(4/2)
|
國定假日
|
7
(4/9)
|
AI與顧客價值
|
- How companies and customers connect
- How marketers can leverage AI
- Create value along the B2B sales funnel
|
教材簡報
觀念討論
|
6
|
8
(4/16)
|
AI的策略思維
|
- Cognitive strategy
- Strategy for and with AI
|
教材簡報
觀念討論
[分組專案進度報告]
|
6
|
9
(4/23)
|
AI與新商業模式
|
- Digital ubiquity
- How machine intelligence changes the rules of business
- Alibaba
|
教材簡報
觀念討論
|
6
|
10
(4/30)
|
AI的導入
|
- AI for the real world
- Using AI to enhance business operations
- Implementing big data strategies
|
教材簡報
觀念討論
|
6
|
11
(5/7)
|
AI與組織文化
|
- Technology isn’t the biggest challenge, culture is
- Building digital-ready culture in traditional organizations
- Creating an innovative digital project team
|
教材簡報
觀念討論
|
6
|
12
(5/14)
|
AI的倫理議題
|
- Virtue as a framework for the design and use of AI (Google)
- Challenges and opportunities of artificial intelligence
|
案例討論
[分組專案進度報告]
註：棄修截止日為5/8
|
6
|
13
(5/21)
|
數位轉型案例
|
|
案例討論
|
6
|
14
(5/28)
|
數位轉型案例
|
|
案例討論
|
6
|
15
(6/4)
|
商務研習週 (調動自3/30~4/5)
|
16
(6/11)
|
成果發表
|
分組專案
|
簡報與Q&A
|
6
|
17
(6/18)
|
成果發表
|
分組專案
|
簡報與Q&A
|
6
|
18
(6/25)
|
商務研習週 (6/22?26)
|