SCHEDULE

To be decided

ASSESSMENT COMPONENT

The student will be assessed according to the course objectives stated in this syllabus through continual assessments (CA) (100%):

1.    Class Attendance & Participation (25%)

As this course is largely seminar-based, participating in class discussions are highly encouraged. Some results of in-class assignments will require to post on Facebook Group. Students are expected to read the articles and participate in topical discussions related to each week’s media areas. Homework assigned in class (e.g., disruptive innovation & FSU workshop’s reflections) and class discussions are counted as 20%.Three absence without legitimate reasons, including FSU workshops, will not have any attendance mark (5%). Skipping presentations without a MC will get a Zero mark. No make-up!

2.  Topical Presentation Moderator (Total: 20 %-- 5% reading selection (5%) & Qs; oral

presentation & ppt (15%)) #Each week 1-2 groups

Two students as a team to select a weekly topic for oral presentations. The presentations should integrate knowledge and information from journal articles, book chapters or market reports (published after 2015) to elaborate important issues related to the weekly topics of new media convergence. The selected readings must be of good quality. Students are required to propose pertinent questions from the selected readings. One key paper and proposed questions (one for each moderators) must get approval from the instructor before posting them to Moodle one week before the presentation.

During the moderation week, each team will have 20 minute ppt presentation to elaborate main points and 10 minutes to facilitate class discussions. Moderators must upload a ppt file (including answers to Qs) to NCCU course website one week after the presentation.

3.    New Media Research Term paper (55%)

1) Proposal (15%): oral presentation (5%) & proposal (10%);

2) Term paper (40%): final presentation (5%); written paper (30%), discussants for term papers (5%)

Proposal: Students work as groups to write a research proposal which contains introduction, research aims, succinct literature review (relevant studies, theoretic concepts or analytical framework), and method session (<5 pages with APA references.) The topics are suggested related to groups’ weekly media presentations.

Written Paper:  Students work as groups to write a term paper in their selected media presentation area. The topic should focus on either 1) how new media technologies shape traditional media organizations or users , or 2) new media development and impact on industries, professional practices, society or individual users. The length of the article is expected to be 4,000-5,000 words (excluding references, tables, figures, appendix, etc) with APA-style references. Each group gives a 15-min ppt presentation and 5-min Q&A.

Discussants:  Individuals must play the role as the discussants for another group’s written papers. Hence, each group must upload the written proposal and final paper three days before the in-class presentations.

# All writing, papers and ppt slides must be uploaded to NCCU Moddle E-learning portal before deadlines. Soft and hard copies of proposals and final papers are required for submission.

Grading

• Class participation & attendance                                        25%


• Topical presentation (Group)                                             20%


• Term paper (Group)                                                             55%

• Total                                                                                    100%       

Readings

The readings may be changed based on the class dynamics and learning feedback. Except the textbook, most of the book chapters and journal articles will be uploaded to NCCU Moodle

(1) BOOK

Grant, A. & Meadows, J. (Eds.).(2012). Communication technology update and fundamentals.(13th Edition). Boston, MA: Focal Press.

Lin, T. T.C. (2011).Multi-skilling as a solution? Changing workflow and journalistic practise and the implications for international news in Clarke, J. & Bromley, M. (Eds), International News in the Digital Age: East-West Perceptions of a New World Order (pp.90-109), Mew York, NY: Routledge.

Miller, V. (2011). Understand digital culture. Sage Publications.

Nightingale V. & Dwyer T. (2007). New media worlds: challenges for convergence. Oxford.

(2) Journal paper & book capter (to be Modified)

Bautista, J. R. & Lin, T. T. C. (2016). Sociotechnical analysis of nurses' use of personal mobile phones at work. International Journal of Medical Informatics, 95, 71-80.

Buschow, Schneider & Ueberheide (2014). Tweeting television: Exploring communication activities on Twitter while watching on TV. Communications, 39 (2): 129-149.

Dhar, S & Varshney. (2011). Challenges and business models for mobile location-based services and advertising, Communications of the ACM. 54, 121-129

Gigiletto, F. & Selva, D. (2015). Second screen and participation: A content analysis on a full season dataset of tweets. Journal of Communication, 260-277.

Kosterich, A. (2016). Reconfiguring the “Hits”: the new portrait of television program success in an era of big data. International Journal on Media Management, 18(1), 43-58.

Gunkel, David J. Dr. (2012). Communication and Artificial Intelligence: Opportunities and Challenges for the 21st Century,"communication +1: Vol. 1, Article 1.

Kitchin, R. (2014). The real-time city? Big data and smart urbanism. GeoJournal, 79 (1), 1–14.

Lasen, H. H. et al. (2016). TV ratings vs. social media engagement: Big social data analytics of the Scandinavian TV talk show Skavlan. Proceedings of 2016 IEEE International Conference on Big Data. 5-8 Dec 2016, Washington, DC. USA.

Li, L. & Lin, T. T. C. (2016). Exploring work-related smartphone dependency among young working adults in China: A qualitative approach. International Journal of Communication, 10, 2915-2933. (SSCI indexed, IF 0.786) http://ijoc.org/index.php/ijoc/article/view/5103/1686

Lin, T. T.C. (2013). Convergence and regulation of multi-screen television: The Singapore Experience, Telecommunications Policy, 37 (8), 673-685.

Lin, T. T.C. & Chiang, Y. (2017). Dual screening use: Examining social predictors and impact on online and offline political participation among Taiwanese Internet users. Journal of Broadcasting & Electronic Media, 61(2), 240-263.

Lin, T. T. C., Paragas, F., Goh, D., & Bautista, J. R. R. (Accepted). Developing emerging location-based mobile advertising in Singapore: A socio-technical perspective. Technological Forecast and Social Change.

Lin, T. T.C., Chiang, Y., Jiang, C. (2015). Sociable people beware? Investigating smartphone vs. non-smartphone dependency symptoms among young Singaporeans. Social Behavior and Personality, 43(7), 1209-1216.

Lin, T. T.C., Chiang, Y., Liew, K. K., Theng, Y. L., Bautista, J. R. R., Teo, W. (2016). How sociability and social presence influence viewers’ bridging social capital and program loyalty, BEA 2016 Convention, Les Vegas, USA.

Lin, T. T.C., Chiang, Y., Bautista, J. R. R., Teo, W. (2016). Understanding multiscreen video consumption: Examining viewers’ media multitasking, polychromic tendency, and media repertoire, 2016 International Telecommunication Society, Taipei, Taiwan.

Martijn de Waal & Marloes Dignum. (2017). The citizen in the smart city. How the smart city could transform citizenship. Information Technology, 59(6), 263-273.

Mehta, R. (Oct 10, 2017). Big Data and Analytics plays an important role in Media. Retrieved from

http://customerthink.com/big-data-and-analytics-plays-an-important-role-in-media/

Montpetit, et al. (2012). Surveying the social, smart, and converged TV landscape: Where is Television research headed? Cornell University Library.

Outlook on Artificial Intelligence in the Enterprise 2016. Presented by Narrative Science in partnership with National Business Research Institute.

Phalen., P. F. &Ducey, R. V. (2012). Audience behavior in the multi-screen “video-verse,” International Journal on Media Management.

Shin, D. H. (2013).Defining sociability and social presence in Social TV. Computers in Human Behavior, 29, 939-947.